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Priya Singh
Nov 16, 20227 min read
Breaking Down Bliss Club Referral and Loyalty Rewards Program
It was 6 AM. I turned my alarm off and woke up to go for a run. As I walked towards my wardrobe to gather activewear, I felt bummed. I...
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Priya Singh
Sep 15, 20224 min read
Zivame Loyalty Program Got My Attention After 3 Years
Recently, my friend Pavithra told me about the ongoing sale on Zivame. As the word ‘sale’ triggers something within us, I was tempted...
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Priya Singh
Aug 25, 20225 min read
Loyalty Programs Are Driven by Psychology. Here’s Why.
“Go get a packet of bread and you can buy whatever you like with the remaining ₹2.” I remember this beautiful memory from my teenage...
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Priya Singh
Jul 28, 20224 min read
Why Marketing Automation & Loyalty Management Go Together
7 May, 2022. I was out shopping with my best friend, Asha at H&M, Orion Mall, Bangalore. Although we both are crazy shopaholics (Asha...
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