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Priya Singh
Apr 27, 20236 min read
Use This IPL Campaign Idea to Boost Engagement by 8X in IPL 2023
This blog provides a creative and effective IPL campaign idea that can help businesses increase their engagement during the IPL 2023 season.
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Priya Singh
Nov 16, 20227 min read
Breaking Down Bliss Club Referral and Loyalty Rewards Program
It was 6 AM. I turned my alarm off and woke up to go for a run. As I walked towards my wardrobe to gather activewear, I felt bummed. I...
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Priya Singh
Sep 27, 20225 min read
Impact Is Hands Down My Favourite Loyalty Program. Here’s Why.
“Which is your favourite loyalty program?” read Venkatesh’s LinkedIn post on the morning of 21st September 2022. Upon seeing this, I...
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Priya Singh
Sep 15, 20224 min read
Zivame Loyalty Program Got My Attention After 3 Years
Recently, my friend Pavithra told me about the ongoing sale on Zivame. As the word ‘sale’ triggers something within us, I was tempted...
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Priya Singh
Sep 9, 20224 min read
How I Got Addicted to CRED Loyalty Program
If you’d like to explore how you can build an end-to-end loyalty management system and design a gamified loyalty program.
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Priya Singh
Aug 25, 20225 min read
Loyalty Programs Are Driven by Psychology. Here’s Why.
“Go get a packet of bread and you can buy whatever you like with the remaining ₹2.” I remember this beautiful memory from my teenage...
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